Japanese Fruit & Vegetable Export Promoters (JFEC and JFOODO) Collaborate with Hello Kitty

The Japan Fruit and Vegetables Export Promotion Council (JFEC) and the Japan Food Product Overseas Promotion Center (JFOODO) have announced a special new collaboration with Sanrio Company, Ltd., which is celebrating its beloved character Hello Kitty’s 50th anniversary.

Japanese fruits are cultivated with meticulous care by producers, reflecting the same dedication and affection invested in nurturing children. This essence is captured in the tagline “Grown with Love and Care – Japanese Premium Fruit, Smile-guaranteed Quality”. The collaboration with Hello Kitty enhances this sentiment, combining the exceptional quality of Japanese produce with the enduring charm of a beloved character.

This exciting collaboration will focus on the nationwide promotion of Japanese fruits and vegetables, highlighting their quality and diversity across Japan. Curated for families with children, the promotion in Singapore showcases premium quality Japanese fruits and vegetables for daily enjoyment as well as for special gifting.

Singapore’s customers will have the opportunity to enjoy high quality Japanese fruits, including seasonal selections, throughout the year.

Look forward to these fruit varieties and their availability period:
Peaches: Early June to mid-September
Grapes: Early June to mid-December
Citrus: Late June to mid-February
Persimmons: Late September to December
Strawberries: October to February
Apples: Year-round
Sweet Potatoes: Year-round

Customers can purchase premium gift boxes designed for various special occasions. Each purchase includes a complimentary original sticker, adding a special touch to one’s gifts.

Please refer to the official social media for information on where to get these amazing fruits.

Facebook: https://www.facebook.com/JapaneseFruitsSG
Instagram: @japanesefruit_official

For more information, visit:

Japan Fruit and Vegetables Export Promotion Council (JFEC) https://jpfruit-export.jp/english.html

Japan Food Product Overseas Promotion Center (JFOODO) https://www.jetro.go.jp/en/jfoodo/